IELKA: Greek Supermarket executives forecast a 0.8% hike in sales in H1

Tornos News | IELKA: Greek Supermarket executives forecast a 0.8% hike in sales in H1

Supermarket executives “see” a stabilization of volume and an increase in sales value in the first half of 2025, according to a survey of retail and FMCG (fast-moving consumer goods) industry trends by IELKA, ANA reports.
The survey was conducted in November-December 2024 using a structured questionnaire and a sample of 150 senior and top business executives (Retail-Supermarket Chains and FMCG Suppliers) in General Management and in the Marketing, Sales, Purchasing, Finance and IT departments, among others. 
The results record the expectations of industry executives for the first half of 2025, which include:
– An increase in sales value in the first half of 2025 (+0.8%) compared to the corresponding period in 2024
– A stabilization of sales volume in the first half of 2025 (+0.1%) compared to the first half of 2024
– That the economic climate will remain positive, albeit with some concerns
– Stabilising trends in prices.
In relation to expectations for the sector’s sales, the survey found that the largest group of respondents (48%) believe that the value of the sector’s sales will increase in the next six months, with a much smaller percentage (23%) believing that it will decrease. On average, the executives who participated in the survey estimated that there will be a 0.8% increase in sales in the first half of 2025 compared to the same half of 2024. Also, the executives expect a stabilization of sales volume (+0.1%) compared to the first half of 2024. 

RELATED TOPICS: GreeceGreek tourism newsTourism in GreeceGreek islandsHotels in GreeceTravel to GreeceGreek destinationsGreek travel marketGreek tourism statisticsGreek tourism report

Photo Source: Wikimedia Commons License: CC-BY-SA Copyright: Hyper nova

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